3 words to describe your personal brand
and true to yourself so that your personal brand is the real you. Get the 9 secrets of job hunting with a humanities degree (free), PLUS a new career strategy delivered to your inbox once per week (3-minute read). I wonder if you see that pattern, too. The words in this category focus on skills and abilities, how the individual does his or her job well. Brand adjectives are the words you choose to describe your brand's visual identity. Picture Credits: Nike. Your personal brand should highlight your strengths, establish a reputation, build trust, and communicate the unique attributes that you bring to your current (or desired) industry. these 5 words describe you both professionally and personally. It isnt evocative, but it works. Hi Shelley, Thank you for sharing these wonderful insights. Choose a word or phrase that describes your motivation for making sales. Are you clear on your brands mission, vision, and values? These personal branding statements have absolutely nailed it and are compelling, engaging, and extremely effective. Glad that you enjoyed the list and we're just as surprised as you are that most job applicants don't go through this process as well. The best brands have a clearly defined personality that is specific in their . We recommend taking a glance at your personal brand statement every 3-6 months to see if anything needs to be changed. When thinking about my brand, I dont want people to feel ________, ________, or _______. Positive 4. And this process does not have to be overwhelming! It sums up your experience, your skills, and your passion so that people can easily understand who you are and what you offer. Madalyn Sklar shows the value of specificity infused with individuality in a personal branding statement. Even though its time-consuming, your personal branding statement should be revised at least once a year to reflect changes and advancements in your professional career. Everyone has such descriptive words. for your long-term career development. Once again its an example of what not to say about yourself. Glad you enjoyed the post and thank you for sharing your post with our readers to add more suggestions. I posed a similar question on LinkedIn; What ONE word do you want people to think of when they think of you? the time to achieve a clients goals or needs? Diego Granados doesnt just say he works well with different teams with his personal branding statement example he also explains why. If they also used similar words to describe your freelance personal brand, then you're already on the right track. By pointing out the different languages that he uses at work, he shows that he is a team player and someone that enjoys collaborating with other teams and departments. When people interact with my content, products, and services, I want them to feel ______. Irene Koehler uses powerful words like transform and unforgettable to get her point across quickly and succinctly. A la mode means "in style" or "trendy". That's your invitation to elaborate on your 30-second elevator pitch. We all want to level up in life. This simple yet very meaningful exercise should assist in defining the company name, the brand identity design as well as the brand atmosphere. It must only be 3 exactly. For what it's worth, my one word might be capturing the spirit of yours--"Elevation." If they show interest, you can and should elaborate but once again, you have to do it without boring the person youre speaking to. That's simple, succinct, and it's enough of a teaser to get a response like: "Wow, tell me how you do that.". "I help thought leaders write great books in just 90 days. When you meet somebody for the first time, you dont want to drone on and on without them showing interest. An awesome personal brand statement example jumps right out at you. It's you. You use your personal branding to differentiate yourself from other people . Use personal brand adjectives sparingly and in. 8. Once you've established the initial elements of your personal brand be proactive and start asking for feedback. Stephen Hawking really has to work to communicate, yet hes one of the most influential scientists in history. First, understand that the words you use are just a means to convey powerful ideas. You can leverage your ethics and strong moral compass to show how This is crazy specific, but you could find all the people that match the following: Want to help contribute to future articles? to see how other people pull this off successfully! Dont procrastinate creating your statement. There are no two ways about it. Additional words include versatile, resourceful and adaptable. Your answers to these questions (and the ones below) will be the steering wheel that drives your personal branding campaign. I work with creative women who have a . Ive run an Emmy award winning motion design/brand consultancy for over 23 years. Im a Growth Marketing Strategist, aka The Strategy Hacker, who empowers brands to achieve next-level success, maximize revenue, elevate brand authority, establish powerful communities, and skyrocket business growth through cutting-edge marketing strategies and results-driven social media solutions.. I recently started with a new coaching client who stated he wanted to gain real-life best practices and achieve tangible results through our coaching. Thats a pretty lofty title, and its a lot like buying a mug for yourself that says worlds best boss. I guarantee this person in the example isnt even close to being widely known enough to make a claim like that. The second piece of information I ask is: Explain why Highlight something that demonstrates your unique, and likable qualities. The responses in this category for the large part had to do with a high level of integrity or character. When choosing personal branding words, it is important to consider what you want people to think of when they hear your name. Thanks to people like you and J for being willing to share your incredible insights. Odds are, you probably are one yourself. Having this figured out will earn you more time to discuss the nitty-gritty in a lengthier discussion. Your email address will not be published. Keep in mind that Even though you want it to stand out, remember that using excessively large or technical words may alienate your audience. They are used to communicate what an individual is all about, and what they bring to the table. Most of our content while focused on the individual job applicant trying to get a job can definitely be used at the corporate level as well. For example:I help high net-worth entrepreneurs strategically invest so they can spend more time doing what they love and less time worrying about their money. We expect that with correspondence with a bank, not a person. If youre careful, you can use words like award-winning, community advocate, and side hustle to highlight your achievements or community roles. But I believe it is better to wait for the right person than having to do it all over again. Explain why you chose them. If you have trouble brainstorming personal skills, ask close friends or co-workers what they think your strengths are. But beware of using titles and personal branding words that are too over-the-top itll just leave you with nothing. We have over 60,000 monthly readers that would love to see it! As an individual, you have values and virtues, just as organizations do. The. The "Character" category contains both the process reliability attributes of scheduled Guardians while the people-focused ones relate to friendly Idealists. Take your values and goals and wear them on your sleeve (or your personal brand statement). What is your ONE word? Ultimately what it comes down to is being authentic This will help set you apart from all the other people who offer similar services or operate in the same industry. Words like curious, driven, optimistic, passionate, intelligible, open-minded, creative, determined, self-reliant, humble, and focused may come to mind. 6 Steps for Creating Your Personal Brand. What three words describe your personal brand? Question: Activity 1.1 Write four words to describe your ideal self-concept (personal brand) 1 2 3 4 What steps are necessary to make your desired personal brand a reality? Using descriptive words for your personal brand can come across as inauthentic and self-serving, so you need to use them sparingly. It sounds like a clever angle for a personal brand at first, and the phrase builder certainly appeals to me but it really just comes across as a humblebrag, or even a little delusional. Your persona is your brand. Then, look at the job description again and think of which words best relate to it. Feel free to share them in the comments, email, or Instagram DM! Id love to hear what your brand adjectives are! Theyre wrong you have way less than 30 seconds to make your first impression on a hiring manager, prospective client, or somebody you meet at a networking event. For example: Creative - think out of the box, innovative, inspiring Passionate - enthusiastic, heartfelt, expressive If you want to thrive in your career, one of the best things you can do is build a strong personal brand strategy. Your Expertise Your Personal Brand. If you aren't getting the callbacks you'd hoped for, then this is for you (and it's free). (Determined)- Always to go after what I want in life, achieve my goals and be successful, professionally and personally. Consider if you have the ability to roll with the punches as well as step up to the plate when the company or leadership teams are faced with tough challenges (i.e. Synonyms that are currently popular A person who is stylish or follows current fashion trends is described as chic. He was thrilled! Simple because I love easy, light and airy outfits; timeless because I can wear the same style 10-20yrs from now and relatable because anyone at any age can be comfortable wearing my style. She expresses her excitement for the brands that she has worked for and establishes herself as an employee advocate. UGC Creators: What Are They? If you find you are someone who gets things done and makes things happen your one word points to Drive. Its the essence of who you are, distilled to just a few words. Choosing the right personal brand words is one of the most effective methods for doing this. Cultivated well, your personal brand will signal to employers whether or not you'll be the right fit for an open role. active role in trying to apply your own knowledge on a topic while also taking Whats most important to me is that my clients gain insights and walk away with an aha moment, something they learned that makes an impact in their professional lives. Intelligent. Be sure to connect with me on Facebook, and follow me on LinkedIn andTwitter. One that when people hear it, they know who it is. If youre looking to make your personal brand more irresistible, check out these brand words that will help get you there! He turned a history degree into a fulfilling career in digital marketing and UX, then founded Employed Historian to show others how to do it for themselves, too. Go through a variety of filters to zero in on the leads you want to reach. Thanks! They dont drone on and on, instead, they get right to the point and let the details get sorted out later. The goal here is to find one or two things that separate you from your competition and make you unique. The process for identifying your ONE word is just as important as your actual ONE word. Dont say youre the best or a leader in the field of unless you actually are. Dont get caught up in thinking if you didnt pick a word that falls into a particular category you dont possess these qualities, e.g. theres a fine line between letting your achievements speak for themselves and boasting. For the past 15+ years, I have been at the forefront of digital evolution and transformation as an intrepid business strategist, thought leader, and functional operator, and called on to develop solutions and technologies that have enabled stronger customer engagement, retention, and loyalty.. In other words, it's your unique selling proposition. I am motivated by a desire to help and empower others. Words can't create a personal brand for you, but they can definitely support it. These statements are typically between one and two sentences and should be attention-grabbing, compelling and memorable. Meticulous and adaptable go hand-in-hand and are two great words to describe yourself. 500 satisfied clients so far., I turn businesses around by finding scalable growth strategies they can implement today., I organize and focus nonprofit operations around their true mission so they can have maximum impact.. Do clients feel that strongly about your brand? Being collaborative is not just about being a team player. What words come to mind when you think of a stylish person? The characteristics of a resourceful So what about your brand? Beyond a simple tagline, your three words should reinforce who you are as a company. Who better to trust for a personal branding statement example than a personal branding coach? aristocratic or having or showing fine personal qualities or high moral principles and ideals. It will give you a clear vision of "where your going." For example, do you sell products based on the lowest price, or are you an exclusive dealer. Thats the long and short of it. Thats simple, succinct, and its enough of a teaser to get a response like: Wow, tell me how you do that. Thats your invitation to elaborate on your 30-second elevator pitch. the times in which you have caught someone cheating, stealing, or even being as part of the process is the following question: Give me 5 words to First it is important to understand that you want to convey powerful ideasthe words themselves are just a means to that end, so dont stress out over finding a single perfect word or phrase to describe you. If youre in the pharmaceutical industry, DocStations pharmacy management software will help your business to level up, especially during a pandemic. As a result, I created an infographic to highlight how people position their brand in ONE word. Examples of brands: Coca Cola, Nike, Gong. I specialize in making the branding process personal. Whenever you tweet, post, write, or introduce yourself with your 30 second pitch, think about those three words and what they mean to you . the words themselves are just a means to that end, so dont stress out over finding a single perfect word or phrase to describe you. I was amazed by the responses. https://docstation.co/features/medication-therapy-management, Introduction To Personal SEO (Search Engine Optimization), Improve Your Google Results: Getting Started, Advanced Tactics to Improve Your Google Results, How to Fight an Unwanted Image Result On Google, How To Bury Or Push Down Negative Google Search Results, I help people create new opportunities in their businesses and careers., I am a personal trainer, specializing in weight training and mobility., I give authors visibility on untapped promotional platforms where they can share their work., I spark new product ideas for large companies that have stagnant product cycles., I help CEOs transform their brand in only 60 days. Personal branding is a marketing strategy focused on your most important product: you. describe yourself both professionally and personally. One of the most common ones weve seen is an overly aggressive or desperate call to action when speaking to potential clients or employers. While this doesnt describe what I do, it describes where I add value. Here are some examples of effective answers that you can reference when responding to this request: Example 1 "I'd describe myself as driven, communicative and reliable. high integrity. The most powerful words in your profile are your descriptors. LeadFuze aggregates the world's professional data and the companies they work for, to give you an easy way to build the most targeted, and accurate list of leads imaginable. Im dedicated to transforming companies, departments, teams, projects, products, services, and experiences by focusing on the full arc of the Customer Experience.. Narrow it down to three words that align with your personal brand and the organization Look at your adjective list and organization research. How you think and can mold that thinking with the framework is a value-add skill that can apply in various situations. THEN, if the other person is interested, you can go into your 30-second spiel, but only if they invite you to! Deciding on 3-5 meaningful adjectives to characterize your brand can help you discover how to connect with your ideal audience, your overall messaging, tone of voice, and . It is the unique combination of skills, experience, and personality that you want the world to see you. Have data-backed and tactical advice to share? This helps you discover your target audience, your visual aesthetic and create guidelines around your brand. Sometimes it takes longer than expected to discover the right fit. Since the purpose of a personal brand statement is to briefly list your primary skills, it is necessary to target the industry where those skills are most useful. On the web, you have much more control over perceptions because people will judge you solely based on what's . Innovation is in my bloodI seek to find ways to adapt when needed and disrupt when possible. Wendi Weiner is anattorneyand award-winning writer who has been featured in over 75 major media outlets(including CNN, HuffPost, Money, Fast Company, Entrepreneur, and Business Insider) as a top authority in personal branding, social storytelling, career strategy, and the job search process. Using the right personal brand words is one of the most effective ways you can resonate with your audience. Frankly, it can make all the difference in short-term job searches as well. A leadership brand conveys your identity and distinctiveness as a leader. This helps you figure out who you are, what you stand for and where you add value. Conduct a personal brand audit. Consider using words in your description that correlate with the four aspects of personal branding: When it comes to personal branding, there are four key aspects to focus on: skills and competence, personality and character, motivation and drive, and achievements and experience. The benefits of writing a personal brand statement are hard to deny at this point, and well explain in this article why having one is so important today. After all, recruiters are pressed for time. Your statement is a distinctive part of your personal brand that is unique to you. Meanwhile, Expertise contains descriptors of tough-minded Rationals while the final category of Drive roughly corresponds to the active Artisans. But even more than that I seek to inspire and lift people and processes up. Hi there, I'm Juls! Im The Mary Poppins of CX/UX. Since you are adaptable and versatile in any environment, being meticulous shows a flair for paying attention to detail and using critical thinking skills in analyzing complex technical issues while also jumping in with creativity when the situation calls for it. At the core of his personal brand is a beautiful portfolio website, made in Webflow. I also invite you to join our LinkedIn group, "Personal Brand Development for Leaders" so you can learn and share with others in our community. Aaron Ward is an entrepreneur whose passion is to help creators create and sell digital products online. List everything that you love about the work you're doing, and make another list about all of the things you'd prefer not to be doing.